Halfcup

HalfCup Creative is a design studio with a primary interest in branding and visual identity. Logo design, social media branding, fleet graphics, transit campaigns and anything else you might need.

Creative

Visual Identity

Your visual identity is your best way to win over protentional customers at a glance! With effective strategy and strong visuals that glance can convert into a lifelong customer.

No matter how good your product is, it doesn’t matter if your customers aren’t seeing it and remembering it. The way a person feels about your brand has a huge impact on how they interact with your products. In a digital landscape it is increasingly important to stand out among saturated markets.

Whether you’re looking to stand out in a big way, or just looking to refresh your look and retarget your core audience, I’m here to help! From basic logo design to complex packaging design, we’re equipped to have your products looking their best.

Campaigns +Events

From large scale print graphics that wrap transit buses to event guide magazines, I’ve done it all! (Plus two sets of NHL dasher boards)

Nothing is more exciting than a new challenge, if you’ve got big ideas, a large upcoming event or just want something a little different… we can make it happen!

Digital dasher board design

Motion Design

Let’s face it, it’s cooler when it moves. A project can really come to life and communicate a little more personality of the brand with a bit of motion. Whether you need some stingers for a video production or you’re just looking to turn your social media posts up a notch, we’re here to help.

A short logo animation for the campaign "Memories are Made at WEM"

Graphic Exploration

Graphic Exploration

Sometimes it’s important to just explore.

Here’s some recent stuff I’ve been working on.